IRCT2016123131675N1 IRCT 2017-07-26 Vice chancellor for research, Tehran University of Medical Sciences The application of social marketing to promote good habits of brushing (at least twice a day, each time at least two minutes) The effect of two types of intervention (based on the principles of social marketing and traditional education) on increase in self-reported frequency and duration of tooth brushing of elementary school students: A controlled quasi-experimental study 2017-02-25 anticipated 1720 Complete https://irct.ir/trial/24872 interventional Randomization: Not randomized, Blinding: Not blinded, Placebo: Not used, Assignment: Parallel, Purpose: Prevention. N/A Oral health advice and education (tooth brushing habit). Intervention 1: Intervention in intervention city (Kahak city): The use of social marketing principles such as use of adware, masterclass, distributed toothbrushes, timers, brochures, etc. based on the assessed needs of students with using of SMART (Social marketing assessment and response tool) model in order to promote good habits of brushing (at least twice a day and each time at least two minutes). Intervention 2: Intervention in the control city (Jafariye city): The use of traditional methods such as distributing pamphlets to increase the frequency and duration of brushing. Yes - There is a plan to make this available What will be shared: The total potential data can be shared after unidentifying people When: The start of access to data is 3 months after publishing the results To whom: Study data will be available to all individuals, including academic and industry researchers Conditions: Access to data will be available for oral health promotion programs and any statistical analysis will be allowed. Where to obtain: 1. Dr Mahdia Gholami, Department of Community Oral Health, School of Dentistry, Tehran University of Medical Sciences, Tehran, Iran Call Phone: +982188015960 Email: m_gholami@sina.tums.ac.ir 2. Dr. Ahmadreza Shamshiri- Department of Community Oral Health, School of Dentistry, Tehran University of Medical Sciences, Tehran, Iran Call Phone: +982188015960 Email: ar_shamshiri@yahoo.com How to obtain: The requester must send the application to the persons mentioned in previous section to receive the study data. It is expected to receive information within a week. Comments: